Sell with Stripe
Products, prices, checkout, licenses, discounts, and affiliate commissions — fully wired. You sell from day one, without writing payment code.
Bastra.Launch
Just before MVPFrom idea to
paid product.
Bastra.Launch is the self-hosted operating system for your launch: Stripe sales, blog, social media cockpit, and a multi-brand portfolio in one package. Buy once, download, self-host — the code is yours.
One-time purchase instead of subscriptionUnlimited brands & channelsFounders price for the first 100
Features
Everything that comes after building.
With AI you build your product faster than ever. Launch handles the rest: sales, content, reach — the systems that otherwise swallow the months.
Blog & page CMS
Block editor with AI assistance, SEO fields, and multilingual pages. Your marketing site lives in the same system as your sales.
Social media composer
Plan, write, and publish posts — with connectors for Bluesky, Mastodon, GitHub, and more channels in the works.
Multi-brand portfolio
One main brand, unlimited subproducts — each with its own channels and its own monetization framing. No classic SMM tool can do that.
Playbook
A guided path from idea to launch: what to do when, from the first channel to the first paying customer.
Code ownership
You don't buy access, you buy the system: complete source code, your infrastructure, your data. No subscription lock-in, no vendor lock-in.
Talks to Bastra.RecallIntegrated
Launch can access your Bastra.Recall memory directly: brand knowledge, brand voice, and saved decisions flow into AI copy, posts, and playbook — your system writes with your knowledge, not generic content.
Buffer manages channels.
Launch manages a portfolio.
The difference: multi-brand architecture. One main brand, unlimited subproducts — and every product gets its own go-to-market machine: dedicated or bundled channels, its own monetization framing — OSS sponsorship, subscriptions, or app funnel. We know it works, because bastra.io runs on it itself: Recall, Launch, and Atlas are all steered from exactly this system.
Who it's for
Built for makers with portfolio ambition.
Launch is for people who can build products — and don't want to spend three months on the infrastructure around them.
You build fast — with AI
The product is ready in weeks. But auth, Stripe, blog, and reach eat up the months after. Launch delivers exactly that layer ready-made.
You have more than one idea
A portfolio instead of a single product: Launch manages each brand with its own go-to-market machine — OSS project, SaaS, and app side by side.
You want to own it
Self-hosted means: your servers, your code, your customer data. If we disappear tomorrow, your system keeps running anyway.
Be there for the launch of Launch.
The MVP is right around the corner. Everyone on the waitlist gets the founders price — and builds their portfolio on their own ground from day one.